Services
I don’t believe in one size fits all.
Therefore, we decide together how I can partner with you to support you through your challenges or help you get the results you’re after.
The idea
I’ve been in this business for a while and have noticed that the efforts of consultants and training agencies like mine fail because they offer the wrong type of solution at the wrong time.
- Sales reps get sent to a Social Selling training to build content and network skills, but they do not agree on why it matters, so nothing sticks.
- The board has heard that Employee Advocacy is important and has booked a masterclass, but is reluctant to improve any policy when it comes to communication by employees.
- The strategy is perfect, the content is there, but now there is no budget left to support Thought Leaders or Ambassadors with the right support, tools and training.
To ensure we are not working towards your next disappointment, I work in three layers.
Insights, Strategy, and Skills.
Some of my clients just need two masterclasses a year to stay up to date.
Some have everything in place but need a second opinion on their strategy.
Most need a mix, and the order matters as much as the parts.
Insights
See it. Sometimes a few insights or an external perspective is all your team or company needs to move forward.- Short, high-impact sessions that create awareness and transfer insights and knowledge
- Topics, delivery and approach tailored to your situation
- Insights that can be implemented after the session
- Often the kick-off that makes everything after it work
Strategy
Decide it. Before you decide and implement, you need to know where you are, and where you want to go.- Audits, analysis and interactive sessions with you and your team
- A strategy tailored to your organisation’s goals that you can execute on
- For strategic marketing on LinkedIn and Employee Advocacy
- Not sure any of this is worth a full program yet? This layer is the honest way to find out
Skills
Do it. Skills ensure insights or strategy actually get executed on.- No fixed curriculum: programs that fit where participants are
- Personal brand and positioning for some, hidden social buying signals for others
- The goal is always the same: the skill stays, after I leave
How they fit together
Not everyone goes through all three.
Some start with a keynote and stop there, some jump straight to training. These three layers aren’t a package deal, although they can be.
To figure out what you need, ask yourself a simple question:
Do you need your team, board or colleagues to see it, to decide it, or to do it?
✅ If they don’t see the problem or just need an update, start with Insights.
✅ If they see it but nobody knows what to do first, start with Strategy.
✅ If they know the direction but it comes down to doing it well, start with Skills.
When the order is right, the effort sticks.
When it’s wrong, you’ve invested in your next disappointment.
That’s how I’ve worked with companies like Siemens, AKD, and TNO. See who I’ve worked with →
The guarantee
I only want to keep going if you see the value.
Partway in, we stop and look at where we are.
If you’re not convinced I’m the right partner, you get your full investment back, minus the actual costs to that point.
Start a conversation
Tell me what you’re trying to change, and I’ll tell you which of these fits, or if none of them do.