The best expert should win. Not the loudest voice.
I help B2B professionals become the first choice in their market — through authority, not volume.
About Me
I help B2B professionals and organisations become the trusted choice in their market through Employee Advocacy, Social Selling, and Thought Leadership.
Not by being loud. By being the expert people actually want to hear from.
What I do
Authority
Stop chasing. Start attracting. I help you package your expertise so you become the first call, not the last resort.
Culture
You can’t mandate authenticity. I help companies replace control with clear boundaries — turning employees into their most powerful marketing engine.
Revenue
Stop selling. Start bridging. I teach sales teams to use content as a trust-builder so the deal is half-done before the first call.
Trusted by professionals at
What people are saying
Richard van der Blom
Jo MulliganI’ve had the pleasure of working with Martijn for over 14 years, and to say he’s an asset to our company would be an understatement. As my business partner and trainer of Just Connecting Martijn is the cornerstone in our operation, setting the benchmark for professionalism, innovation and expertise.
Atlanta, GA
