Start a conversation

Trusted by

I’ve worked with sales teams, leadership groups, and whole organisations worldwide.

The names are big. What I do is always the same: helping skilled people become the ones their market knows and trusts.

250,000+professionals trained
950+international companies
Since 2011in B2B
Companies I’ve worked with

AKD

Loyens & Loeff

Capgemini

Siemens

Mercedes-Benz

Nestlé

What clients say

On building your reputation

What made it work was the structure. We started with personal branding, moved into content strategy, then network growth, carried by a smart mix of group and individual coaching, plus a few keynote sessions. For a group of busy senior leaders, that combination was perfect.

Martijn is direct, professional, and gives honest feedback. He’s also an inspiring coach and a strong public speaker, so people looked forward to the sessions. And he kept adapting the program to us and to whatever was changing in the group, industry and algorithm, so it never felt static.

One thing I loved was the before/after ranking on each profile — the clearest way to see the progress people made.

Virginie Marco
Marketing & Communications Director
Capgemini
On activating your team

The LinkedIn training Martijn has run for all our professionals for a few years now has become a fixed part of onboarding at Pragmatics. Thanks to him, all our consultants have a profile that doesn’t just look complete and professional, but also reflects their own personality and expertise. That lets them show up at their best with clients, prospects, and their network. Martijn combines knowledge, experience, and a practical approach with an accessible style. His trainings are always inspiring, concrete, and ready to use. A must for anyone who wants to use LinkedIn effectively.

Friso Antonides
HR Manager
Pragmatics
On winning clients

I highly recommend Martijn to anyone looking for a dedicated, knowledgeable, customer-focused professional to drive real social selling strategies. His deep knowledge, combined with an approachable and supportive style, made him a go-to throughout our collaboration. It was a pleasure working with him.

Rita Conde
Global Digital Marketing Manager
Siemens AG

Martijn is a real hands-on social selling specialist. He breaks the complexity of social selling down into clear actions. He gets people moving and embracing new ways of customer interaction. Transparent and effective.

Jeroen Gijzen
Director of Business Development
Wireless Logic

I did Martijn’s Social Selling LinkedIn training and found it very valuable. It was hands-on and gave plenty of concrete tips and insights you can use straight away in daily work. He explains things clearly, with examples you recognise. What I liked most is that he really gets you to look at LinkedIn differently and act differently, without it ever feeling forced. A trainer who knows his stuff, and one I’d recommend to anyone who wants to use social selling effectively.

Charlotte van Laar
Sector Specialist
Medical (SME)

How I can help you

Depending on the results you’re after, I can help you with:

Reputation

I help you find the one point of view only you can have, and say it in your own words. Mine took a diagnosis to find. Yours shouldn’t have to.

Thought Leadership

Culture

I help a company turn its own people into ambassadors, instead of scripting them.

Employee Advocacy

Revenue

I help the people who carry the number build the relationship first, so a conversation turns into a client.

Social Selling

And I deliver each of these in three ways:

01

Insights

I show people why the old way stopped working, through masterclasses and micro masterclasses.

02

Strategy

I give strategic direction through audits, VIBE surveys, and roadmaps, so you know where to focus.

03

Skills

I run modular training and coaching, so the skill sticks after I’m gone.

Start a conversation

Tell me what you’re trying to change, and I’ll tell you which of these fits, or if none of them do.